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Facebook: Bond or Addiction?

Arshad Khan

Are you feeling down or depressed? Facebook’s algorithm will flood your feed with posts, images, and videos that deepen your sorrow.

Are you feeling down or depressed? Facebook’s algorithm will flood your feed with posts, images, and videos that deepen your sorrow. Are you suspicious of your partner? It will show you content about infidelity, outrageous scandals, and sensationalized stories.

If you’re sad, Facebook has an endless supply of content to make you even sadder. It’s practically a giant factory of misinformation! It’s a master at amplifying loneliness. In short, social media makes people more unsocial than ever!

Are you a happy person? Even then, Facebook won’t work to increase your happiness. Instead, it will subtly try to introduce dissatisfaction into your life. It will teach you to fake emotions, to compare, and to seek validation. The algorithms are designed so that once you enter, it’s almost impossible to leave. A mere 30 seconds of gratification is enough to keep you hooked. And once you’re trapped, your brain takes a hit—making even simple tasks harder to process when you actually need to focus.

Seeing your friend’s fancy vacation photos might leave you feeling inadequate. Someone else’s job promotion might give you silent envy. Another person’s success could make you feel unsettled. Watching people flaunt their lifestyles will not bring peace—it will only ignite frustration. Regret is like inviting someone else’s misery into your own life, and yet we do this daily on Facebook!

With all these negative effects, why are we still on Facebook? Well, even alcohol has its perks, doesn’t it? Many of us don’t engage in physical activities, and we often don’t have better alternatives for passing time. Let’s be honest—we rarely invest in anything truly meaningful. So, Facebook becomes our escape. Instead of spending quality time with family, we scroll endlessly. Instead of fulfilling responsibilities, we seek distraction here. It messes with our sleep, weakens our eyesight, and even takes a toll on our bodies. And yet, we can’t quit!

Think about this in the context of Canada. With long, harsh winters and isolation in smaller towns, social media often becomes the primary way to stay connected. Many Canadians experience seasonal depression, and platforms like Facebook can either be a lifeline or a trap. Instead of connecting meaningfully, we often find ourselves scrolling aimlessly, fueling negative emotions. It’s time to ask—are we truly bonding, or just addicted?

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